Sunday 28 October 2012

Interesting Quote for the Day

Just read a great quote "All creative people need something to rebel against, it's what gives their lives excitement, and it's creative people who make the client's lives exciting" - Paul Arden, Advertising Guru

Check out the Tandem Marketing Video for Open4Business

Check out the Tandem Marketing video produced for the Open4Business Awards http://www.youtube.com/watch?v=u1v3ZFWDp9Y&list=UU1OebIJZKIPNfT0XND-P_aw&index=7&feature=plcp

Friday 26 October 2012

Want to Join the Tandem Marketing Foodie Panel?

It’s an interesting time at the moment in the marketing world. Multiple communication platforms coupled with complex consumer purchasing decisions. This week the government announced that we are out of the Recession but how will this affect general consumer confidence and buying habits. In these tricky times with brands fighting for consumer attention there’s one sure way to guarantee consumer engagement. Get to know your customers, in details and better than your competitors. It’s incredible the amount of companies who still don’t know and understand their customers. At Tandem Marketing we work with our clients to create target consumer profiles so that we understand their motivations, dreams and what really makes them tick. Only when we have done this can we start developing messages and analysing the best communication platforms for these. In order to increase the understanding of our sectors we have also started creating consumer panels for our specialist areas - food and arts marketing. So if you are a keen consumer of the arts or food and are interested in being part of a marketing research panel we’d love to hear from you. Simply drop us an email with your contact details and we’ll let you know what the role’s all about info@tandem-marketing.co.uk